Why SEO is the Key to Small Business Success 2 0

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When you own a small business, it is essential you create a plan or strategy that includes methods to ensure you show up in search engine results. This means putting time and money into SEO, or search engine optimization. However, for many businesses, this is a scary word since they are not sure of how to begin. Finding the right professionals, like the ones at bluehat marketing, is essential in the success of this venture.

The good news is that SEO does not have to be challenging or scary. In fact, when you take the time to learn what the proper SEO tactics have to offer, you will see how beneficial they can be.

Some tips that will help you gain success with SEO for your small business are highlighted here.

Create Consistent Local Listings

The very first thing you should look at when trying to grow your business is how it appears on local listings websites and business directories. Search engines crawl these sites and then use the data they find to display the actual local search results.

If your business is not found on these sites, or there is inconsistent information listed, it will affect the way search engines view your business and will also impact the way your business ranks. There are a number of services you can use that will help determine if all the listings for your business are accurate, or you can go through and check for yourself. It is essential that you delete any duplicate pages and also make any changes that are necessary in order to ensure all of your business information remains consistent.

Optimize Your Website

If you have a website, it is essential that you optimize it. This means that you have quality content published that focuses on your target keywords. You also need to ensure that your contact page features your entire business address, just like it is printed in all the third party, local listings.

Be sure that you have content that commands attention, provides value and tell your reader what to do next. This will encourage more conversions than generic, lackluster content.

Don’t Ignore Social Media

Social media plays a huge role in regard to your marketing strategy. Just like you optimize the content on your site for search engines, you have to do the same for your social media presences. You also need to engage your audience and ensure they know there is a real person behind the brand.

Encourage Customer Reviews

Another way you can improve the visibility of your business in search engine results is to encourage your satisfied customers to leave a review. This will help to increase your visibility, since these reviews can be left on your website, social media and third party sites.

Be sure that you are optimizing your website with the tips here. When it comes to SEO, it is a factor that you simply cannot ignore. If you do, there is a good chance that your potential customers will be finding your competitors, rather than you.

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2 Comments

  1. Internet marketing, including SEO, attracts people who are already looking for your product or service. You don’t have to scream, dance, or wear cool clothes to gain an audience; they are already convinced of their need which is why they went searching in the first place. No bold print ad placed front and center on the magazine page is required. You just have to present yourself in one of those top 5 results and – voila! 🙂

    Laura

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America’s 4 Can’t Miss Family Vacation Locations 0 1

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The United States is loaded with amazing trip destinations, which can make it difficult to decide what location will be best for your family. Are you looking for a family trip that involves adventure? How about a vacation filled with amusement park excitement? Maybe you’re looking for a more relaxed atmosphere where you and your family can enjoy some rest and relaxation? Whichever trip you are searching for, there is a destination perfect for your family. A few of the more popular destinations around the country we’ve broken down for you below. These are just four of many possibilities to choose from. Plan the trip on your own or check out some of the best charter bus tours available around the country to lighten your load.

Orlando, Florida

It should come as no surprise that the most popular family vacation location in the United States is Orlando, Florida. Walt Disney World is unlike any other theme park in the world. Built solely with families in mind, Disney World is an entertainment complex made up of four different theme parks and two water parks. As the flagship Disney destination, Walt Disney World is comprised of the Magic Kingdom, Epcot, Hollywood Studios, and the Animal Kingdom; plus Typhoon Lagoon and Blizzard Beach for the warmer months. If your family is feeling more adventurous, Universal Studios Orlando is home to some of the most iconic roller coasters in the country. Families can also venture out to SeaWorld Orlando to visit some of the coolest sea creatures around. Between the weather and tourist attractions, Orlando has a little bit of everything to entertain people of all ages.

Yellowstone National Park

If your family is interested in an iconic sightseeing adventure, Yellowstone National Park is a fantastic option. Check out the swirling pools of natural hot springs, deep forests surrounding gorgeous meadows, and breathtaking explosive water geysers. In addition to the beautiful landscape, don’t be surprised if you come across some buffalo, elk, and even grizzly bears throughout your adventures. What makes visiting Yellowstone National Park so great is its sheer size. Yellowstone is so large your family will never feel crowded by other visitors. Plan a trip to Old Faithful one day and Yellowstone Lake the next. Mammoth Hot Springs is another popular destination you won’t want to miss. And if your family enjoys hiking, you will fall in love with the countless number of trails at your footsteps.

Washington, D.C.

For the family full of history buffs, Washington D.C. offers all the American history you could ever need. From national monuments to museums, Washington D.C. offers something for everyone in the family. There is boundless energy in and around Washington D.C., and once you’re there, you’ll begin to understand why it is one of the faster-paced East Coast cities. Devote time to visiting the U.S. Capitol, White House, Washington Monument, Smithsonian Museums, Jefferson Monument, Arlington National Cemetery, and the Tidal Basin. However, if your family is more interested in avoiding the tourist attractions, the city offers plenty of restaurants, cafes, shops, and clubs. Embrace the history of our country with your entire family by visiting Washington D.C. today.

The Grand Canyon

The Grand Canyon is two hundred seventy-seven river miles long, eighteen miles wide, and over a mile deep. Considered one of the seven natural wonders of the world, the Grand Canyon is an enormous chasm in Arizona that should be experienced by the entire family. With over six million visitors a year, the Grand Canyon is one of the most popular tourist attractions in the United States. Be sure to visit the South Rim, which is home to the Grand Canyon Village and the Bright Angel Trail. There is plenty to do at these destinations, but be prepared for a large mass of people. If you are looking for a little quieter escape, visit the North Rim, which houses backwoods camping and intense hiking trails.

 

All four of these family vacation destinations are full of activities to keep the family busy for days. The memories that your family can create at each of these locations will last a lifetime.

 

 

Photo by Gert Boers on Unsplash

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How to Power Up and Roadtrip Easier this Holiday Season 0 2

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Today’s conversations is a collaboration with bracketron. All opinions are our own.

I feel like I may say this every season – but it’s my favorite time of year! I love being on-the-go during the holiday season. It is so much fun visiting our favorite holiday attractions, attending get-togethers with friends and family, going skiing, sledding, driving to see Christmas lights and displays – and the list goes on.

I’d love to hear your favorite holiday activities in the comments below!

What I love even more is being able to capture these memories and moments on my phone. Which means, we need to stay charged while on-the-go!

And voilà – I have the perfect set of devices for you along with a 30% off coupon code to snag these at an incredible deal!

Use our exclusive coupon code BLOGGY30 to get 30% off right now!

Roadtripper VOICE

This is THE Bluetooth/FM transmitter for cars with either old or no Bluetooth at all. Because we do have one of those! I HATED driving in that car because I couldn’t kick on the holiday playlist or audiobooks I have saved in my phone. This, this makes up for that car we just won’t let go of yet.

Hop over here and grab your Roadtripper VOICE at 30% off using code BLOGGY30!

travel phone mount

Roadtripper Travel Mount

Flying over the river and woods this holiday season? This is the perfect gadget for airline travel as it mounts to seat-backs, can stand up on its own, and has a vent mount for when a phone mount is needed. It’s a solid all-in-one mount for traveling!

It’s not just for air-travel though. It’s also great for road trips in the family vehicle!

Hop over here and grab your Roadtripper Travel Mount at 30% off using code BLOGGY30!

Are you a podcaster or do you record videos for your blog/vlog while sitting in your vehicle? These two are my favorite options for easily and precisely setting my phone for these activities.

They’re also a great way to keep your phone hands-free while driving!

bracketron gravity phone dashboard mount

PwrUp Gravity Qi Fast Wireless Charging Mount

Charge your phone on the go with this Bracketron PwrUp wireless charging mount. A suction cup with Temporbond technology makes mounting easy on most surfaces, and the included vent clip attaches easily to car air vents. This Bracketron PwrUp wireless charging mount uses Qi wireless charging technology to quickly recharge compatible smartphones without power cords.

I highly recommend downloading their free PwrUp app (iTunes) (Google Play/Android)! This app will show you exactly where the phone’s charging coil is so that you can adjust the feet of the mount properly to the two coils. It also monitors your battery’s charge so that you don’t exhaust your battery.

Did you know? Most chargers keep charging when the phone is at 100%, which significantly degrades the battery.

Hop over here and grab your PwrUp Gravity 10W Qi Certified Fast Wireless Charging Mount at 30% off using code BLOGGY30!

OneClick phone dashmount

OneClick Dash Mount

The Bracketron OneClick Dash Mount is the perfect solution to dock or mount your Smartphone in your vehicle. The quick-adjust arms allow for a perfect fit to secure your phone while operating your vehicle. In addition to the tension arms feature for a quick release when you are ready to leave your vehicle.

Perhaps you’re recording your podcast on the go – this is the perfect hands-free option. Place on your dashboard, start recording from your phone – and go!

Hop over here and grab your OneClick Dash Mount at 30% off using code BLOGGY30!

Visit bracketron for more fun and convenient tech gadgets!

Use our exclusive coupon code BLOGGY30 to get 30% off right now!

bracketron: We’re obsessed with the power of great design. With innovations that make life safer, easier and more fun. With products that anticipate what customers need before they even realize it is how Bracketronbecame a world leader in innovative mounts and accessories that help provide the safest driving experience.

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